Digital Marketing Executive

Position: Digital Marketing Executive


Job Description:

Experience1-3 years

SkillsetGoogle Ads, Facebook Ads, and LinkedIn Ads, SEO


We are seeking talented Digital Marketing Executives to join our growing marketing team. The individual will be responsible for developing, implementing, and managing our digital marketing campaigns across various platforms. This role requires an understanding of digital marketing strategies, excellent analytical skills, and the ability to drive effective results. The ideal candidate will possess strong communication skills and a creative mindset.


  • Develop and execute comprehensive digital marketing strategies to generate leads, drive online traffic, and enhance brand awareness.
  • Create engaging and impactful digital content, including collaterals, website copy, blog posts, videos, social media posts, and email campaigns.
  • Monitor, analyze, and report on key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts.
  • Conduct market research to identify emerging trends, customer preferences, and competitor strategies to develop insights for campaign optimization.
  • Manage and maintain the company’s website, ensuring its functionality, usability, and search engine optimization (SEO) best practices.
  • Utilize social media channels to promote brand awareness, engage with the target audience, and drive user engagement.
  • Track and analyze the -website and social media metrics to generate actionable insights for improving campaign performance and user experience.
  • Collaborate with external agencies and vendors to execute digital marketing campaigns effectively.
  • Assist the digital marketing head in order to streamline the overall marketing of the company.
  • Create, manage, and optimize digital advertising campaigns across various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.

  • Bachelor’s or Master’s degree in Commerce, Marketing, Communications, or a related field. Relevant professional certification is a plus.
  • Proven work experience as a Digital Marketer for software solutions is beneficial.
  • Strong attention to detail and a passion for staying up-to-date with the latest digital marketing trends and technologies.
  • Excellent written and verbal communication skills with the ability to create compelling digital content.
  • Ability to work in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.
  • Knowledge of SEO, SEM, WordPress, social media marketing, email marketing, and content marketing.

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